Benalder Consulting is a young and vibrant marketing consultancy, owned and managed by Neil Batley and Dawn Albery.

Neil established Benalder Consulting with the aim of building a business focused on delivering partnerships that bring genuine value to clients and their customers.

Benalder Consulting can give access to a wide network of senior decision makers in different market sectors. It also works with a number of high quality associates, capable of bringing additional capacity, support and specialist knowledge.

'Providing insight, experience and a pragmatic approach.'


Whether your organisation is new to partnership marketing, or already well-established, we offer a range of solutions focused on maximising long term value to your customers, your organisation and your partners.

- Affinity Distribution

- Added Value

- Tender Management

- Tender Responses

- Partnership Health Checks

- Account Management

- Partnership Workshops


Affinity Marketing Method, Partnership Marketing, Affinity Marketing, affinity partners, commercial partnerships, marketing consultant, marketing consultancy

'Creating compelling customer and partner propositions for you and your partners.'


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